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Provide some POP for Successful Retail Sales!

No, we’re not suggesting that you provide your customers with Soda Pop to help your retail sales, but being a soda junky myself, this certainly would close the deal for me!;) What we are suggesting here is creating an environment that is conducive to shopping through enticing Point-of-Purchase Displays (POP displays). The Holidays are the prime [...]

5 Ways to Get More Customer Referrals

Finding new customers for your spa, massage, or wellness business is the lifeblood of its success and sustainability. Without new clients, there is no way a business can endure. Therefore, it is imperative that you retain existing customers and mine those customers for referrals. How is this done? Well developing referrals from people who have [...]

Scandle’s Freaky Friday Feature - Whale Vomit Fragrance

Know that wonderful fragrance you smell in the spa, your candles, and perfumes…guess what? It could quite possibly be made from whale vomit! Better known as “ambergris”, this waxy substance formed in the stomach of a sperm whale. It protects the lining of the stomach from sharp “foods,” like seashells and large squids, and when [...]

4 Tips for A Successful LinkedIn Profile for Wellness Business Owners

As a spa, massage, wellness, or holistic health business owner…your goals for your LinkedIn profile are going to be very different from an individual looking to impress employers or recuiters. LinkedIn has plenty of potential uses for a small-business owner: lead generation, marketing, and hiring, to name just a few. The main difference from your [...]

Freaky Friday Feature - “Beetle Juice” Beauty

Today’s Scandle‘s Freaky Friday beauty feature is not an inspiration from the movie Beetle Juice but acutally crushed up beetles! Eeeeewwww…. Cochineal beetles eat the prickly pear cactus in South America. According to “The New York Times” when they are full of cactus juice, these insects are scraped off the plant, boiled and dried out and [...]

How to Incorporate Aromatherapy Into Treatments to Make A Profit

Aromatherapy is the easiest way to offer your clients the opportunity to enhance their face and body massage services. By selecting an aromatic product, spa owners can incorporate them into specific treatments that answer specific needs (relaxation, detoxification, rejuvination, etc.) and be able to charge more for the service, which ultimately leads to additional revenue. [...]

Tax to Keep People from Getting Fat

Yup, it’s a sad state of affairs when we have to start taxing unhealthy food to improve the health of the nation isn’t it? Recently implemented in Denmark, many lawmakers in the U.S. say that taxing the food chain from manufacturer to consumer, coupled with changes in food policy to spur production of healthier food [...]